My experience has helped me understand this in numerous ways: Through insight analytics, social listening tools, and even from the day-to-day engagement with fans. When this is understood, powerful, life-long relationships can be forged.
The discovery and communication of meaningful patterns in data. Analytics are used to describe, predict, and improve business performance.
Tracking converstaions, and monitoring digital media channels to devise a strategy that will better influence consumers.
Creating valuable content within a social community, that enables a two-way conversation and can build meaningful relationships.
Competitor Analysis. Social Listening. Copywritting. Art Direction. Creative Management. Photography. Promotions/Contests. Influencer Programs.
Facebook Business Manager. Live-Tweet Events. Native Video. Twitter Cards. SEO. YouTube. LinkedIn. Shortstack. HootSuite. Sprinklr. Blogging.
Facebook Insights. Crimson Hexagon. Google Analytics. Twitter Insights. UTM Tracking. Iconosquare. Percolate. Sprout Social. Sysomos.
Power Editor. Facebook & Instagram Ads Manager. Twitter Ads. Google AdWords. Snapchat Ads. LinkedIn Ads.